#dominoforever | Product Ideas Portal

 

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Much more investment in Marketing global

For many customers around the world, Domino died after IBM made the sale to HCL, because many companies have never talked about HCL.

So it would be good if HCL invested in more Marketing global.

Suggestion:

Make the HCL Software website (www.hcltechsw.com) in other languages ​​with domains in other countries.

Example:

https://www.hcltechsw.es/products/domino (Spain)

https://www.hcltechsw.com.br/products/domino (Brazil)

etc...

And each site with sales contact from the region and news about product disclosure, HCL cloud hosting partners, events (online or in person), license prices (the amount converted to local currency), success stories, partnerships and other marketing content.

This would be useful to reinforce the HCL brand in other countries and show the customer that the products are not being discontinued, but that the investment in them is increasing. And also so that customers get to know HCL and have more confidence in the company to know that it is worth continuing to invest in its products.

This would also be useful to help attract new customers, even in regions where Domino is disappearing from the map.

  • Avatar32.5fb70cce7410889e661286fd7f1897de Guest
  • Jul 8 2020
  • Needs review
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  • Avatar40.8f183f721a2c86cd98fddbbe6dc46ec9
    Guest commented
    09 Jul 12:34

    Before the marketing the product needs killer apps.

    FrontApp for mail

    and

    Trello for worklow

    are showing what can be done. Little marketing required when you have a product that sells itself.

  • Avatar40.8f183f721a2c86cd98fddbbe6dc46ec9
    Guest commented
    09 Jul 07:41

    Provide facts and not only marketing babble garnished with a lot of nice pictures.